Project-led
A defined outcome moves through stages, approvals and changing teams.
- Construction
- Civil infrastructure
- Professional projects
Industries / Operating models
Sector names help. Operating models explain.
Two organisations in different sectors can share the same operational pattern, while competitors in one sector may work very differently. These eight models help expose the records, hand-offs, evidence and interfaces a serious digital brief must support.
Eight lenses for understanding how value is delivered.
Most organisations combine several models. The useful question is which one governs the journey you are trying to improve.
Field-led
Work is assigned, completed and evidenced away from a desk.
- Trades
- Traffic management
- Labour hire
Relationship-led
Trust, judgement and continuity influence the decision to engage.
- Professional services
- Care
- Community organisations
Care-led
Access, privacy, wellbeing and competent human support shape the experience.
- Health
- Education
- Community services
Production-led
Inputs become repeatable outputs through assets, quality and traceability.
- Manufacturing
- Agriculture
- Food production
Commerce-led
Discovery, price, purchase, fulfilment and service form one value chain.
- Retail
- Ecommerce
- Hospitality
Place-led
Local context and the physical experience are part of what people choose.
- Tourism
- Hospitality
- Community
Movement-led
People, vehicles, goods or road-space change location and state.
- Logistics
- Traffic management
- Field workforce
Use the model in discovery
Trace one unit of work from demand to evidence.
Identify who initiates it, which record controls it, who acts, what can fail, what proves completion and what the customer or decision-maker needs to see. That trace becomes the backbone for information architecture and system design.
Translate context into a serious brief
Bring the operating problem, not a predetermined page count.
We will map audiences, evidence, actions, records, permissions and the journey from discovery to dependable operation.