GA ApplicationsNew Zealand digital capability

GA Applications · New Zealand

Website design across Wairarapa councils

Wairarapa councils connects 1 city or town grouping and 5 locality guides. The strongest website strategy here connects that geography with sector-specific customer needs instead of repeating the same message for every place.

District and market context

A compact capital-region network of harbour city, government, film and creative production, Hutt Valley science and industry, Porirua, Kāpiti coast and Wairarapa towns. Each corridor has a different customer base and design language.

Government, professional services, film and screen, technology, science, engineering, port/logistics, education, tourism, food and wine.

Commercial anchors

Wine villages, Aratoi, heritage streets, Remutaka gateway.

Priority sectors

  • Agriculture: use specific service evidence, clear coverage and frictionless enquiries.
  • wine: use specific service evidence, clear coverage and frictionless enquiries.
  • tourism: use specific service evidence, clear coverage and frictionless enquiries.
  • trades: use specific service evidence, clear coverage and frictionless enquiries.
  • professional: use specific service evidence, clear coverage and frictionless enquiries.

Cities and towns