GA ApplicationsNew Zealand digital capability

GA Applications · New Zealand

Website design across Lower Hutt City

Lower Hutt City connects 1 city or town grouping and 6 locality guides. The strongest website strategy here connects that geography with sector-specific customer needs instead of repeating the same message for every place.

District and market context

A compact capital-region network of harbour city, government, film and creative production, Hutt Valley science and industry, Porirua, Kāpiti coast and Wairarapa towns. Each corridor has a different customer base and design language.

Government, professional services, film and screen, technology, science, engineering, port/logistics, education, tourism, food and wine.

Commercial anchors

Petone foreshore, Dowse, science and industrial areas.

Priority sectors

  • Engineering: use specific service evidence, clear coverage and frictionless enquiries.
  • manufacturing: use specific service evidence, clear coverage and frictionless enquiries.
  • science: use specific service evidence, clear coverage and frictionless enquiries.
  • trades: use specific service evidence, clear coverage and frictionless enquiries.
  • retail: use specific service evidence, clear coverage and frictionless enquiries.

Cities and towns