GA ApplicationsNew Zealand digital capability

GA Applications · New Zealand

Website design across Tasman District

Tasman District connects 2 city and town groupings and 10 locality guides. The strongest website strategy here connects that geography with sector-specific customer needs instead of repeating the same message for every place.

District and market context

A growing unitary district stretching from Richmond and productive Waimea plains through Motueka, Abel Tasman and Golden Bay to mountain and inland communities.

Horticulture, food and beverage, forestry, aquaculture, construction, tourism, creative enterprise and rural services.

Commercial anchors

Waimea plains, Māpua Wharf, Abel Tasman gateway; Te Waikoropupū, Kahurangi, Nelson Lakes, mountain routes.

Priority sectors

  • Horticulture: use specific service evidence, clear coverage and frictionless enquiries.
  • construction: use specific service evidence, clear coverage and frictionless enquiries.
  • tourism: use specific service evidence, clear coverage and frictionless enquiries.
  • food: use specific service evidence, clear coverage and frictionless enquiries.
  • professional: use specific service evidence, clear coverage and frictionless enquiries.
  • Tourism: use specific service evidence, clear coverage and frictionless enquiries.
  • rural services: use specific service evidence, clear coverage and frictionless enquiries.
  • arts: use specific service evidence, clear coverage and frictionless enquiries.
  • trades: use specific service evidence, clear coverage and frictionless enquiries.

Cities and towns