Scope
One controlled list and limited relationships.
Guide / System choice
A spreadsheet can remain suitable for a small, well-owned list with simple updates. A CRM becomes more appropriate when several people manage relationships, records need linked histories, ownership and stages matter, permissions differ or automation depends on reliable events. The decision should follow workflow and governance, not fashion.
One controlled list and limited relationships.
Simple tools can be the responsible choice.
One controlled list and limited relationships.
A named person maintains structure and quality.
Friction appears before a migration project.
People, companies and activities need history.
Stages, ownership and reminders drive work.
Do not copy every column blindly.
Measure duplicates and missing values.
Map, migrate and reconcile a trial first.
Each route answers a different operating question while retaining the same standards for evidence, responsibility and a usable next step.
Questions worth resolving
Bring the real problem
Bring a representative file and the workflow around it.