GA ApplicationsNew Zealand digital capability

GA Applications · New Zealand

Website design across Christchurch City

Christchurch City connects 3 city and town groupings and 16 locality guides. The strongest website strategy here connects that geography with sector-specific customer needs instead of repeating the same message for every place.

District and market context

New Zealand’s largest South Island population region, spanning Ōtautahi Christchurch, fast-growing Selwyn and Waimakariri, intensive plains agriculture, alpine and high-country tourism, ports and South Canterbury industry.

Construction, manufacturing, agriculture and food, logistics, technology, aerospace, health, education, tourism, professional services and port activity.

Commercial anchors

Riverside, Arts Centre, Hagley Park, major commercial areas; Industrial/logistics areas, Wigram, university and growth suburbs; Beaches, Port Hills, coastal centres and northern growth.

Priority sectors

  • Professional: use specific service evidence, clear coverage and frictionless enquiries.
  • technology: use specific service evidence, clear coverage and frictionless enquiries.
  • hospitality: use specific service evidence, clear coverage and frictionless enquiries.
  • retail: use specific service evidence, clear coverage and frictionless enquiries.
  • health: use specific service evidence, clear coverage and frictionless enquiries.
  • construction: use specific service evidence, clear coverage and frictionless enquiries.
  • Logistics: use specific service evidence, clear coverage and frictionless enquiries.
  • manufacturing: use specific service evidence, clear coverage and frictionless enquiries.
  • trades: use specific service evidence, clear coverage and frictionless enquiries.
  • education: use specific service evidence, clear coverage and frictionless enquiries.

Cities and towns