GA ApplicationsNew Zealand digital capability

GA Applications · New Zealand

Website design across Chatham Islands Territory

Chatham Islands Territory connects 1 city or town grouping and 4 locality guides. The strongest website strategy here connects that geography with sector-specific customer needs instead of repeating the same message for every place.

District and market context

A special top-level island territory outside New Zealand’s regional-council boundaries. It is distinct from Canterbury, with a story centred on Moriori and Māori histories, remote-island life, fisheries, conservation, air and sea connections and extraordinary landscapes.

Fishing and seafood, farming, conservation, public services, construction, tourism and transport-dependent small business.

Commercial anchors

Te Whanga Lagoon, Moriori heritage, fisheries and conservation.

Priority sectors

  • Fishing: use specific service evidence, clear coverage and frictionless enquiries.
  • farming: use specific service evidence, clear coverage and frictionless enquiries.
  • conservation: use specific service evidence, clear coverage and frictionless enquiries.
  • tourism: use specific service evidence, clear coverage and frictionless enquiries.
  • public services: use specific service evidence, clear coverage and frictionless enquiries.

Cities and towns