A typical delivery path works like this. A small website may move through it quickly. A CRM, automation, dashboard, AI or field-technology project may need deeper discovery before build.
1. Understand
Clarify the business, customer journey, current website or system, tools, data, content, risks, decision makers and the reason the project exists.
2. Plan
Write the first useful version, deliverables, exclusions, client inputs, review path, timeline assumptions and acceptance requirements.
3. Plan
Plan the page structure, CRM records, automation logic, dashboard views, AI details, SEO headings, links and go-live checklist before heavy build work starts.
4. Build
Create the agreed website, CRM, automation, dashboard, AI example, portal or field workflow in controlled stages with review points.
5. Review
Check copy, links, forms, routing, mobile layout, redirects, schema, SEO basics, accessibility basics, data accuracy and business logic before go-live.
6. Go Live
Prepare deployment, sitemap, robots settings, analytics, form delivery, contact paths, handover notes and the agreed go-live checklist.
7. Improve
Use feedback, enquiries, support requests, search data, analytics and operational friction to decide what improves next.